Coach Communication · Updated 2026-05-20

The Recruiting Questionnaire: Always Fill It Out?

Nearly every D1 women's soccer program — and most D2 and D3 programs — runs a recruiting questionnaire on the athletics website. The questionnaire is a 5-to-15-minute form that drops your data into the program's recruiting database. The right answer to "should I fill this out" is yes, every time, for every target. The wrong belief is that filling it out is outreach. This article explains the difference.

What actually happens when you submit a questionnaire?

Your responses are written to the program's recruiting CRM — usually Front Rush, Influencer, ARMS, or a custom system. The coach's staff sees a new entry tagged by class year, position, and source ("questionnaire"). Most programs have an automated reply that thanks you for your interest and points you to the camp page or general information.

Whether a human reads it depends on the program. At programs with full-time recruiting coordinators (mid-major D1 and above), an assistant typically scans new questionnaire entries weekly, flagging fits to the head coach. At smaller programs, the head coach may glance at submissions in batches every few weeks. Either way, the questionnaire enters you into the queue — it does not promote you within the queue.

Why fill it out then?

Three reasons. First, it is a recruiting touchpoint. The submission timestamp gives the staff a documented marker that the athlete and family expressed interest in the program — useful if you later show up at a camp or send an email and the staff wants to confirm you are not a casual inquiry.

Second, it pre-populates information the coach would otherwise have to ask for. Height, position, club, GPA, test scores, graduation year, jersey number — all of this is in the database when she opens your file, so a follow-up email arrives in context rather than as a cold introduction.

Third, the cost is low. 10 minutes per program, across a target list of 15–25 schools, is two to four hours of work. The downside risk of not filling one out is that an interested coach checks her database for your name and finds nothing — which she will read as "this family did not do the basic step."

Why is it not outreach?

Because the questionnaire is a passive signal in an inbound channel. Submitting tells the staff "I exist and I am paying attention," but it does not tell them why you are a fit, when they can see you play, or what makes you different from the 800 other questionnaires the program received this cycle. The coach has no reason to write back; the automated thank-you already closed the loop.

Treat the questionnaire as the database row your first email will reference. Submit the questionnaire on Monday. Send the personal email on Tuesday. In the body of the email, mention that you submitted the questionnaire ("I filled out your recruiting questionnaire yesterday"), then deliver the three-paragraph email with your one stat, one named program detail, and one specific ask.

What if the questionnaire is the only way the program lists to reach them?

A small number of D1 programs — and a meaningful share of high-academic D3s — list the recruiting questionnaire as the primary contact route and ask families not to email staff directly. Two responses: respect the program's stated policy, and still send the email. Programs publish "questionnaire-only" policies as a triage filter, not a rule the coach personally enforces. If the email is brief, specific, and clearly tied to a questionnaire submission, the policy almost never gets cited as a reason to ignore it.

If the staff page literally has no public email — only a contact form — fill the form out using the same three-paragraph structure as a normal first-contact email. The form is the email in that case.

When should you submit the questionnaire?

For programs on your A-list and B-list, submit the questionnaire 7–14 days before you send your first email to that program. The delay does two things: it gives the program's automated systems time to write the row to the database, and it lets the personal email reference the submission as a small proof of effort.

For watchlist programs you are not actively pursuing, submitting the questionnaire still has value — it puts you in their database for free in case their needs change. There is no rule against submitting to 40 schools even if you only personally email 20.

Re-submit if more than 6 months has passed and you have a meaningful update (new GPA, new test score, new event accomplishment). Most CRMs flag re-submissions as updates rather than duplicates.

How do you fill it out well?

Treat free-text fields as mini-essays, not one-word answers. The "tell us about yourself" or "why our program" boxes are read more than the dropdowns. Spend 10 minutes on them per school. Reference one specific thing about the program — a coach's tactical style, a recent NCAA tournament run, an academic program — the same way you would in the first email.

Include a film link if there is a field for one. Many questionnaires have a single URL field — paste the link to your profile or your best 90-second clip with a timestamp.

Be accurate on identifiers. Height, jersey number, club, ECNL vs ECNL-RL — coaches cross-reference this against their notes from showcases. Lying or rounding generously is found out quickly and damages trust.

Include test scores if you have them and they help. Many programs use the questionnaire's academic dropdowns as a first-pass admissions screen, especially at Power-5 academic-strong programs. If your scores are below the program's median, you can leave the field blank or write "TBD"; if they are at or above, list them.

Does the questionnaire matter more at certain divisions?

Yes. At D2, D3, and NAIA, the questionnaire often carries more weight than at D1, because those programs have smaller recruiting budgets and rely more heavily on inbound interest signals. At a top D3 program, an unsubmitted questionnaire is sometimes a soft disqualifier even from an otherwise strong athlete. At a top-25 D1 program, the questionnaire is closer to a formality — coaches are working their own scouting network and visiting events on a fixed schedule.

Junior college programs — see the JUCO pathway — vary widely. Some have polished CRM-backed questionnaires; others use Google Forms; others ask families to email directly. Follow whatever the program publishes.

What we see at intake

Roughly 45% of athletes arriving at Brava have submitted questionnaires to fewer than half of their target programs, and about 20% have not submitted any at all. The most common reason is a belief that the questionnaire is "outdated" or "not used anymore" — neither is true at programs we hear from. The 10-minute fix is a one-evening, batch-submit of the missing 10–15 schools.

The questionnaire is the floor — the profile is the lift

A Brava profile is the URL you paste in the questionnaire's "film" field and at the bottom of every personal email. One link, all the evidence a coach needs. $349, one-time.

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